Friday, 31 August 2012

Rita Ora


Type - Album Review
Title – ORA
By – Rita Ora



'ORA' is the long awaited debut album from Rita Ora and it was released earlier this week on Monday 27th August 2012. Ever since bursting onto the music scene she has been labelled as the British Rhianna, however this debut album blows that compassion out of the water and confirms that Rita is most definitely an outstanding artist in her own right.

12-tracks long, ORA is an album for those who enjoy the sounds of the current eclectic R&B and dance-pop vibe. From 'R.I.P.' to 'How We Do (Party)', Rita Ora has made her stamp as a pop artist with the infectious sounds of her pop music taking the charts and the club scene by storm.

The opening track to the album is ‘Facemelt’ and straight away livens things up with its in your face beats. ‘Roc The Life’ is possibly one of the best tracks on the album apart from the recent Number 1 hit ‘How We Do (Party)’. ‘Roc The Life’ has a rock feel to the track and full of infectious lyrics.

The album is full of synths and hard, loud drums and strong vocals and even when she is showing a softer, vulnerable side of herself on ‘Been Lying’ she manages to keep these elements keeping a great flow and energy through the whole album.  When Rita hits big choruses on the album is when she is at her best with the biggest choruses easily being lead single ‘R.I.P’, ‘Radioactive’ and ‘Fall In Love’. The songs also give us a stronger side to Rita because they show her bigger character and with solid beats, undeniable big vocals and great up-tempo production seem hard not to dance to.

The singer also manages to effortlessly mix up tempo dance-pop songs such as ‘Hot Right Now’ and ‘Crazy Girl’ with urban inspired tracks such as ‘Young, Single, Sexy’ and her collaboration with fellow Roc Nation label mate J. Cole ‘Love and War’. Overall you can definitely see an artist that knows where they are going and which direction they are heading with their music. Rita’s strong presence writing and singing on the album is easily there along with her raw aura.

‘How We Do (Party)’ and ‘R.I.P’ need no introduction as both tracks have been hugely successful for Rita, giving her a second and third consecutive Number 1. ‘Radioactive’ is rumoured to be Rita’s new single but this is yet to be confirmed. This track has the David Guetta feel to it and will no doubt make a huge impression on the charts if it is released

With impressive productions from rap legend Kanye West and the Black Eyed Peas frontman, Will.i.am, you can’t help but appreciate the effort put into the production side of the album.

This album is brilliantly written and produced and has the potential to be one of the biggest pop of the year.


We love Rita Ora's debut album but we want to know what everyone's opinion about this album, leave a comment below telling us what you think.
- Gillian_x3

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